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Coupang, Inc.

CPNG · NYSE

Market closed$16.62$-0.240000 (-1.42%)After hours $16.80 · +1.08%

Key statistics

Previous close$16.86
Open$16.58
Day high$16.90
Day low$16.41
52-week high$34.08
52-week low$14.92
Market cap29.83B
Volume16.33M
Average volume23.84M
P/E ratio-184.67
Forward P/E—
EPS-0.09
Dividend yield0.00%

Market context

Why it moved

CPNG shares declined modestly amid broader market weakness, as ongoing regulatory scrutiny and lingering concerns over the company's recent record data breach fine continue to weigh on investor sentiment.

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What is happening

Recent company-specific developments and publisher coverage.

July 18, 2026Coupang shares declined amid a broad risk-off session driven by escalating U.S.-Iran tensions and a sharp tech selloff, with the Nasdaq falling nearly 1.5% on concerns over AI investment returns and a new powerful Chinese AI model release. The retreat follows a turbulent stretch for CPNG: shares had surged 14% in June when South Korea's data breach fine landed at ~$410M — milder than feared — though the stock remains down significantly year-to-date, with Q1 results still reflecting post-breach headwinds including margin compression and a sluggish recovery in active customers.

-1.4235

July 17, 2026Coupang shares fell on Thursday amid a broad tech-driven market selloff, with the S&P 500 declining 0.4% and the Nasdaq dropping 0.8% as AI-linked chip stocks came under renewed selling pressure. The decline extends a volatile stretch for Coupang following its early June surge, when shares jumped 14% after South Korea's data regulator issued a $410 million fine — milder than feared — resolving a major regulatory overhang from a 2025 data breach; analysts at Morgan Stanley maintained an Overweight rating with a $28 price target on the resolution. Despite broadly constructive Wall Street sentiment — with a median analyst price target near $24.50 — lingering concerns around the $410 million fine hitting Q2 results and consumer cyclical sector underperformance continue to weigh on shares.

-3.2147

July 16, 2026Coupang shares fell nearly 2% as investors digested lingering concerns around the company's $410 million Korean data breach fine — set to hit Q2 results — while broader market sentiment was mixed despite a softer-than-expected June CPI report. With Barclays maintaining an Overweight rating ($29 target) and analysts broadly viewing the fine's resolution as an overhang lifted, after-hours trading nudged shares back toward $17.59, suggesting investors may be positioning ahead of the next earnings update.

-1.8038

July 15, 2026Coupang shares declined amid a mixed macro backdrop, with investors weighing a cooler-than-expected June CPI print against lingering geopolitical uncertainty from renewed U.S.-Iran tensions that spiked oil prices Monday. The stock remains in recovery mode following June's $410M data breach fine from South Korea's PIPC — which came in below market fears and sparked a 14% surge on June 11 — but the overhang from expected Q2 charges and broader sentiment around Korean consumer normalization continues to weigh. Analysts at Barclays maintain an Overweight with a $29 price target, while the median Street target sits near $24.50, suggesting meaningful upside from current levels if 2027–2028 margin recovery plays out as forecast.

-1.0045

July 14, 2026Coupang fell sharply, significantly underperforming the broader market and consumer cyclical sector (XLY edged down ~0.2%), as a risk-off session triggered by renewed U.S.-Iran military hostilities weighed on global equities. The macro backdrop—surging oil prices, chip stock selloffs, and inflation concerns—dampened sentiment across discretionary names. Despite the macro headwinds, Goldman Sachs recently set a $31 price target and Barclays reiterated an Overweight rating with a $29 target, suggesting analysts see meaningful upside from current levels following the resolution of Coupang's South Korean data breach fine in June.

-4.6809

July 11, 2026Coupang shares fell nearly 2% as the stock continues to navigate a challenging post-data breach recovery, with Q1 2026 earnings reflecting a 300bp EBITDA margin contraction and a $266M net loss tied to the late-2024 incident. Analysts remain divided, with price targets ranging from the mid-$20s to $29, while bulls point to accelerating WOW membership recovery, improving monthly revenue trends, and strong Taiwan growth as signs the worst may be behind the company heading into 2027.

-1.8789

July 10, 2026Coupang edged higher, buoyed by growing investor optimism that the worst impacts from the company's late-2025 data breach are behind it. Q1 2026 earnings showed recovery momentum — with product commerce revenue troughing in January and accelerating through March — while management guided for 9%-10% constant currency revenue growth in Q2 and full margin recovery resuming in 2027. The data breach fine resolution has removed a key overhang, and bulls cite a $4bn net cash position and an additional $1bn buyback authorization as near-term support, even as the stock trades well below pre-breach levels and Street price targets remain widely dispersed.

0.8421

July 9, 2026Coupang shares gained roughly 2.5%, bucking a broadly risk-off session in which the S&P 500 was dragged lower by Middle East tensions after President Trump declared the U.S.-Iran ceasefire 'over,' sending oil prices surging more than 5%. The stock's resilience came despite ongoing investor focus on the company's recovery from its major data breach, which absorbed $1.1B in costs and caused a 300bp EBITDA margin hit. Analysts largely view the worst as past, with Street price targets clustered in the $24–$29 range and 2027–2028 forecasts calling for an EBITDA margin rebound to ~9% and adjusted net income rising roughly 7x by 2028.

2.5364

Reuters · July 17, 2026How a dispute over e-commerce firm Coupang is testing US-South Korea tiesQuiver Quantitative · June 17, 2026Coupang (CPNG) jumps as investors digest South Korea’s record privacy fine and look past worst-case fearsStocktwits · June 11, 2026CPNG Stock Surges In Best Day Since Late 2022 As Coupang Data Breach Fine Lands Milder Than ExpectedInvesting.com · March 14, 2026Coupang director Mehta buys $136.5 million in CPNG stock
Benzinga · July 9, 2026'Special Tax Investigation Ends in Six Months... IRS Notifies Coupang of Taxation of Three Billion' - Pharm Edaily
Benzinga · July 1, 2026Reported Earlier: 'South Korean Government Discriminated Against Coupang, U.S. Companies, House Report Finds' - CNBC
Benzinga · June 25, 2026B of A Securities Maintains Buy on Coupang, Lowers Price Target to $27
Mt Newswire · June 24, 2026BofA Adjusts Price Target on Coupang to $27 From $28
Benzinga · June 15, 2026CLSA Initiates Coverage On Coupang with Outperform Rating, Announces Price Target of $24
Benzinga · June 11, 2026Coupang Subsidiary Fined $278M By Korean Personal Information Protection Commission Over November 2025 Data Incident
Mt Newswire · June 11, 2026Market Chatter: Coupang Faces $409 Million Fine as Korean Regulator Cites Cybersecurity Failures
Mt Newswire · May 14, 2026Coupang Director Kevin Warsh Resigns Following Fed Chair Confirmation

Peers

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