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Stitch Fix, Inc.

SFIX · NASDAQ

Market closed$3.79$-0.150000 (-3.81%)After hours $3.75 · -1.06%

Key statistics

Previous close$3.94
Open$3.88
Day high$3.98
Day low$3.75
52-week high$5.94
52-week low$2.95
Market cap505.68M
Volume941.95K
Average volume1.98M
P/E ratio-25.27
Forward P/E8.59
EPS-0.15
Dividend yield0.00%

Market context

Why it moved

Stitch Fix shares declined amid a broader market selloff driven by weakness in the tech sector, including a sharp drop in Alphabet stock after reports that Google delayed its flagship Gemini 3.5 Pro AI model, which dampened overall investor sentiment toward growth and consumer-facing tech stocks.

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What is happening

Recent company-specific developments and publisher coverage.

July 18, 2026Stitch Fix shares fell amid a broader risk-off session that dragged the Nasdaq lower, compounded by company-specific concerns including a recent insider stock sale and a bearish analyst stance. The company's Chief Product and Technology Officer sold 70,000 shares earlier in the week under a pre-arranged 10b5-1 plan, and Mizuho maintained its Underperform rating with a $3.00 price target, citing rising costs — headwinds that continue to weigh on sentiment despite a Q3 earnings beat in June where revenue rose 4.7% year-over-year and the full-year outlook was raised.

-3.8071

July 17, 2026Stitch Fix closed modestly higher on the session, gaining nearly 2%, though shares slipped over 4% in after-hours trading alongside broader consumer cyclical weakness as tech-driven selling pressured markets. Investor focus remains on the company's fiscal Q3 beat — revenue rose 4.7% year-over-year to $340.3M, topping estimates, and the company raised full-year guidance — while Seeking Alpha analysts highlighted a compelling deep-value case given a near-$230M cash position against a ~$475M market cap. Offsetting optimism, Mizuho maintained its Underperform rating with a $3.00 target citing rising costs, and the company's Chief Product Officer sold 70,000 shares under a pre-arranged 10b5-1 plan.

1.8088

July 16, 2026Stitch Fix shares rallied, buoyed by momentum from its strong fiscal Q3 results — which beat expectations with revenue of $340.3M (up 4.7% YoY) and a narrower-than-expected EPS loss — alongside a raised full-year outlook. Investor sentiment around the personal styling platform has improved amid signs of returning active customer growth and margin gains, though Mizuho maintained its Underperform rating with a $3.00 target citing rising costs, while the consensus sits at Hold with a $5.12 average target. Insider activity drew attention as Chief Product and Technology Officer Anthony Bacos sold 70,000 shares under a pre-arranged 10b5-1 plan, though he also exercised options to acquire 50,000 shares; the stock, trading at a steep discount to InvestingPro's $4.85 fair value estimate, continues to attract value-focused attention given its debt-free balance sheet and $229M cash position.

4.0323

July 8, 2026Stitch Fix shares are declining, underperforming a broadly weaker consumer discretionary sector (XLY also lower) as macro headwinds dominate sentiment — oil surged over 5% after President Trump declared the U.S.-Iran peace agreement 'over,' rattling risk assets globally. Against this backdrop, SFIX faces its own company-specific pressures: insider Anthony Bacos filed multiple Form 144 notices disclosing a series of share sales in June and a cashless option exercise on July 6, adding to near-term selling pressure. Analysts maintain a consensus 'Hold' rating with an average price target of $5.13, well above current levels, citing the company's Q3 earnings beat (revenue up 4.7% YoY) but ongoing profitability concerns, with the full fiscal year still expected to post a net loss.

-4.7043

July 7, 2026Stitch Fix closed essentially unchanged as the most notable near-term development remains Zacks Research's upward revision of its FY2026 EPS estimate to ($0.14) from ($0.19), following the company's stronger-than-expected Q3 earnings beat — a smaller-than-anticipated loss of ($0.01) per share and revenue of $340.28 million above consensus. While the analyst consensus remains a cautious Hold with a $5.12 price target, multiple insider Rule 144 filings today — including planned sales by CFO David Aufderhaar and executive Anthony Bacos — may temper enthusiasm, even as the broader Consumer Cyclical sector (XLY) gained over 1% amid a broad market rally driven by semiconductor rebounds and easing oil prices.
July 2, 2026Stitch Fix shares declined amid a wave of insider selling activity, with Chief Product and Technology Officer Anthony Bacos selling 70,011 shares under a pre-arranged Rule 10b5-1 plan at prices between $4.42–$4.51 — well above the current trading level — alongside broader affiliate Form 144 filings disclosing 240,000 shares sold across mid-June. Despite the selling pressure, the stock rebounded in after-hours trading, gaining roughly 3.5%, as investors weigh the company's recent Q3 beat, raised FY2026 guidance, and expanding AI styling platform 'Stitch Fix Vision' against a persistent Underperform rating and $3.00 price target from Mizuho citing rising costs.

-2.4331

July 1, 2026Stitch Fix shares tumbled over 6% on the final trading session of the first half, significantly underperforming the broader Consumer Cyclical sector (XLY closed little changed) and the S&P 500. The decline came amid an affiliate Form 144 filing disclosing the sale of 240,000 shares across three June dates, which may have weighed on sentiment. This follows a recent fair value trim by analysts from $5.25 to $4.70, with UBS maintaining a Neutral rating despite a Q3 beat and raised FY26 guidance. While some bulls point to three consecutive quarters of new client growth, AI-driven personalization, a $229M cash position, and an ongoing $105M buyback, bears cite an unprofitability outlook and macro sensitivity as headwinds.

-6.1644

June 30, 2026Stitch Fix shares declined amid a broader analyst reassessment of the company's turnaround trajectory, with consensus fair value trimmed from $5.25 to $4.70 on modest cuts to revenue growth and margin assumptions. While Northland Securities maintained its Outperform rating and $5 target — citing AI-driven personalization tools like the expanded Vision AI 'See it on me' feature — UBS kept a Neutral stance after Q3 beat, cautioning that no clear near-term catalyst exists for multiple expansion. Insider selling activity, including the CTO's pre-planned 10b5-1 sale of 100,000 shares, added modest overhang even as the broader consumer discretionary sector saw strength from Amazon and Tesla amid US-Iran ceasefire relief.

-3.5242

Seeking Alpha · July 13, 2026Stitch Fix: Clear Stabilization Is Evident (NASDAQ:SFIX)Investing.com · June 24, 2026Stitch Fix stock rises on new AI styling feature launchBusiness Wire · June 15, 2026Stitch Fix Appoints Sree Sreedhararaj as Chief Product and Technology OfficerTradingView · June 11, 2026Stitch Fix (SFIX) Stock Trades Up, Here Is WhyRetail Dive · June 11, 2026Is Stitch Fix proving naysayers wrong?Moomoo · June 11, 2026Stitch Fix Q3 Loss Narrows, Revenue Rises; Issues GuidanceBusiness Wire · June 10, 2026Stitch Fix Announces Third Quarter of Fiscal 2026 Financial ResultsInvesting.com · May 29, 2026Stitch Fix delivers 68% gain after InvestingPro Fair Value call By Investing.com
Mt Newswire · June 26, 2026Stitch Fix Insider Sold Shares Worth $450,570, According to a Recent SEC Filing
Mt Newswire · June 18, 2026Stitch Fix Insider Sold Shares Worth $290,177, According to a Recent SEC Filing
Mt Newswire · June 15, 2026Stitch Fix Names Sree Sreedhararaj as Chief Product, Technology Officer
Benzinga · June 11, 2026UBS Maintains Neutral on Stitch Fix, Raises Price Target to $4.5
Mt Newswire · June 11, 2026UBS Adjusts Stitch Fix Price Target to $4.50 From $4, Maintains Neutral Rating
Benzinga · June 11, 2026Stitch Fix Shares Climb After Q3 Double Beat, Client Gains
Benzinga · June 10, 2026Stitch Fix Reports Q3 2026 Results: Full Earnings Call Transcript
Mt Newswire · June 10, 2026Stitch Fix Q3 Loss Narrows, Revenue Rises; Issues Guidance

Peers

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