Viaplay Group AB (publ)
VPLAY-B.ST · STO
Company research
Viaplay Group AB (publ), listed on Nasdaq Stockholm (VPLAY-B.ST) and headquartered in Stockholm, Sweden, is the Nordic region's leading entertainment provider, offering a broad suite of streaming, broadcast television, and radio services across Sweden, Norway, Denmark, Finland, the Netherlands, and select international markets. At the heart of its offering is the Viaplay online video streaming service, delivering live sports, original series, films, and documentaries, complemented by premium pay-TV channels under the V Sport, V Series, and V Film brands, as well as advertising-supported free-TV channels. The company further operates commercial radio networks in Sweden and Norway, and in November 2025 expanded its footprint by acquiring the remaining 50% stake in Allente, a leading Nordic provider of DTH, TV, and broadband services. Under the leadership of CEO Jørgen Madsen Lindemann, Viaplay Group generates revenue through subscriptions, linear TV, and advertising, and employs approximately 1,040 full-time staff with a market capitalisation of approximately SEK 5.8 billion.