Wyndham Hotels & Resorts, Inc.
WH · NYSE
Company research
Wyndham Hotels & Resorts, Inc. (NYSE: WH) is the world's largest hotel franchising company, headquartered in Parsippany, New Jersey, with a portfolio of 25 hotel brands spanning approximately 9,200 hotels and over 819,000 rooms across nearly 95 countries. Founded in 1981 and established as an independent publicly traded company in May 2018 following a spin-off from Wyndham Worldwide, the company operates through two primary segments — Hotel Franchising and Hotel Management — serving economy, midscale, and upscale markets with well-known brands such as Super 8, Days Inn, La Quinta, Ramada, Howard Johnson, and Wyndham Grand. Under the leadership of CEO Geoffrey A. Ballotti, the company employs an asset-light business model that generates highly predictable, recurring fee-based revenues, achieving annual revenues of approximately $1.41 billion and a market capitalization of roughly $5.8 billion as of 2024. Wyndham also manages the Wyndham Rewards loyalty program, which boasts approximately 101 million enrolled members, further strengthening its competitive positioning within the Consumer Cyclical sector.
Research reports
Simply Wall St · June 22, 2026Wyndham Hotels & Resorts (NYSE:WH) – Stock Analysis
Comprehensive, model-driven company analysis that integrates valuation, growth, past performance, balance sheet strength, dividends, and volatility, framing WH as modestly undervalued with analyst price targets clustered around 94–100 and highlighting upside from global expansion, loyalty monetization, and buybacks alongside risks such as high leverage, weaker margins, and sensitivity to hospitality cycles.
Margin Of Insight · May 28, 2026Wyndham Hotels & Resorts Inc. (WH) — Equity ResearchDeep-dive equity research memo that dissects WH’s asset-light franchise model, royalty and fee revenue architecture, ECHO Suites extended-stay growth platform, and Wyndham Rewards loyalty moat, while assessing financial quality, the Revo franchisee insolvency, and adversarial risks, and ultimately presenting a balanced bull/bear framework with fair value estimates near the current share price and emphasizing both compounding potential and cyclicality and credit-concentration risks.
Zacks Investment Research · January 8, 2026Wyndham Hotels & Resorts (NYSE:WH) – Zacks Advisor ToolsQuantitative equity report assigning WH a Zacks Rank 4‑Sell and placing it in a bottom‑decile “Hotels and Motels” industry group, summarizing earnings estimate trends, valuation multiples, profitability and leverage metrics, and style scores, and signaling near‑term downside risk driven by weak industry momentum and modest estimate revision pressure despite solid historical EPS growth and margins.